Visit Plano has announced two new team members to support its destination marketing and event services efforts. Hailee Lykins has joined as Event Services Coordinator. Olivia Larson has joined the team as Marketing Specialist.
These additions strengthen Visit Plano’s work with meeting planners, sporting events, group travel, and leisure visitors. The team helps planners coordinate successful events while promoting Plano’s hotels, attractions, and visitor experiences.
Hailee Lykins, Event Services Coordinator
Hailee Lykins joined Visit Plano as Event Services Coordinator. She supports event planning and coordination for groups visiting Plano. Her work helps meeting planners navigate local resources and organize successful events.
“Lykins is a tremendous asset to our team, drawing on her experience to deliver the superb experience that our clients expect of Visit Plano,” said Visit Plano Director Mark Thompson.
Olivia Larson, Marketing Specialist
Olivia Larson joined Visit Plano as Marketing Specialist. She supports marketing initiatives that promote Plano as a destination. Her work helps showcase local attractions, hotels, dining, and experiences to potential visitors.
Larson recently graduated from Oklahoma State University with a Bachelor of Science degree in Business Administration with a major in marketing. While completing school, Larson also worked for The Agency in Edmond, Oklahoma and served as the Marketing Account Manager.
In this newly added role, Larson will be assisting the marketing team in promoting Plano as a destination for business and leisure travelers, as well as youth sports families.
“Larson brings exceptional value to Visit Plano by enhancing the marketing team’s capacity and enabling us to execute even more ambitious and effective campaigns,” said Visit Plano Assistant Director, Millerann Moya.
During its 2023-2024 fiscal year, Visit Plano hosted 158 events, including corporate, association, sporting, SMERF, and government meetings and events, resulting in a total of 48,000 room nights. Visit Plano saw a total of 3.6 million overnight visitors, generating $1 billion in annual visitor spending. For more information, please see visitplano.com.
